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    Nutritionally complete protein powder

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  • Black Edition

    High-protein complete meal

  • Powder

    The original complete meal

  • Essential

    The most affordable complete meal

  • Superblend

    All-in-one superfood meal

Nutritionally Complete Powdered meals

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  • Black Edition Ready-to-drink

    High-protein on-the-go complete meal

  • Ready-to-drink

    On-the-go complete meal

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    On-the-go hot & tasty meal

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    Super greens powder

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    All-in-one superfood meal

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Immune support made simple. Try Daily Greens today!
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  • Black Edition Ready-to-drink

    High-protein on-the-go complete meal

  • Ready-to-drink

    On-the-go complete meal

Ready-to-drink Meals

High-Protein Snacks

  • Complete Nutrition Bar

    High-protein snack

  • Complete Protein

    Nutritionally complete protein powder

High-Protein Snacks

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  • Energy+

    Supercharged vitamin drink

Vitamin & Energy Drinks
Convenience meets complete nutrition. Snack smarter!
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  • Bestsellers

    Black Edition

    High-protein complete meal

    Powder

    The original complete meal

    Essential

    The most affordable complete meal

    Bestselling Powders

    Ready-to-drink

    On-the-go complete meal

    Black Edition Ready-to-drink

    High-protein on-the-go complete meal

    Complete Nutrition Bar

    High-protein snack

    Complete Protein

    Nutritionally complete protein powder

    Energy+

    Supercharged vitamin drink

    Nutrition Drinks & Snacks

    Hot & Savory Cups

    On-the-go hot & tasty meal

    Hot & Savory Meal Packs

    Hot & tasty meal

    Hot Meals

    Daily Greens

    Super greens powder

    Superblend

    All-in-one superfood meal

    Superfoods & Greens Powders
  • Nutritionally Complete Instant Meals

    Black Edition

    High-protein complete meal

    Powder

    The original complete meal

    Essential

    The most affordable complete meal

    Superblend

    All-in-one superfood meal

    Nutritionally Complete Powdered meals

    Black Edition Ready-to-drink

    High-protein on-the-go complete meal

    Ready-to-drink

    On-the-go complete meal

    Ready-to-drink Meals

    Hot & Savory Cups

    On-the-go hot & tasty meal

    Hot & Savory Meal Packs

    Hot & tasty meal

    Hot Meals
  • Bundles

    Grab & Go Bundle

    All our most convenient products

    Bestseller Bundle

    All our favorite products

    High-Protein Bundle

    Our ultimate high-protein products

    Bundles
  • Superfoods & Greens Powders

    Daily Greens

    Super greens powder

    Superblend

    All-in-one superfood meal

    Superfoods & Greens Powders
  • Nutrition Drinks & Snacks

    Black Edition Ready-to-drink

    High-protein on-the-go complete meal

    Ready-to-drink

    On-the-go complete meal

    Ready-to-drink Meals

    Complete Nutrition Bar

    High-protein snack

    Complete Protein

    Nutritionally complete protein powder

    High-Protein Snacks

    Energy+

    Supercharged vitamin drink

    Vitamin & Energy Drinks
  • Official Huel Merch

    Huel Men's T-Shirt

    Huel Women's T-Shirt

    Huel Tote Bag

    Official Huel Clothing

    Complete Protein Scoop

    Huel Scoop

    Huel Shaker

    Reusable Huel Hot & Savory Cup

    Huel Daily Greens Bottle

    Accessories
  • Shop all products

Science

  • Black Edition Powder
  • Powder
  • Essential Powder
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Guides & Articles
Refer a friend
  • Not sure what product is right for you?
    Take the quiz
  • Explore our best-selling bundles
    Shop Now
  • Immune support made simple. Try Daily Greens today!
    Shop our Greens range
  • Convenience meets complete nutrition. Snack smarter!
    Shop Drinks & Snacks
  • Official Huel merch made for everyday life
    Shop Huel Merch

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Plant-based nutrition to help the planet thrive

All Huel products are 100% vegan, designed for low-carbon eating.

See our commitments

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Details on health claims:

Huel meals and bars provide the right amount of protein, essential fats, carbohydrates, fiber, vitamins & minerals as part of a balanced diet

Energy Source of biotin to contribute to normal energy-yielding metabolism

Digestion Source of calcium to contribute to the normal function of digestive enzymes

Immune system Source of vitamin C to contribute to the normal function of the immune system

Skin health Source of zinc to contribute to the maintenance of normal skin

Cognitive function Source of iron to contribute to normal cognitive function

Muscle function Source of magnesium to contribute to normal muscle function

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Huel Press Room

Hi! Welcome to the Huel Press Room. Our ongoing mission to make nutritionally complete, convenient, sustainable and affordable food never stops, so check back often to see what we're up to.

Got a question or request? Just give us a shout on press@huel.com and we'll be in touch.

Similarly, if you have any Influencer related queries, please see our influencer page.

A Brief (ish) History of Huel

Huel is - simply - Human Fuel.

Food production is responsible for over a quarter of all global greenhouse gas emissions[1], and despite having enough to feed the world 1.5 times over, 800 million people don’t have enough food to eat.

Huel was founded in 2015 by Julian Hearn and James Collier BSc (Hons) RNutr to provide something of a solution to this problem – an ethical, 100% vegan, nutritionally complete product with zero waste and a year-long shelf life.

Each Huel product in our rapidly-growing range has low GI and very low sugar content, with no added sugar, genetically modified ingredients, eggs, dairy meat and animal products at all. They can all be prepared in just a few minutes (or less!) and contain 100% of the vitamins and minerals your body needs to thrive, allowing people to gain or lose weight, eat healthier, and save time, all in the knowledge what they’re eating is sustainable and healthy.

About Huel

Key Details

Company Information

  • Founded: 2015
  • Employees: 100+ 
  • UK Headquarters: Tring, Hertfordshire
  • USA Headquarters: Brooklyn, New York
  • German Headquarters: Berlin

    Online Information

    • Instagram
    • Facebook
    • Youtube
    • Twitter

    Meet the Founders

    Julian Hearn

    Huel was co-founded by Julian Hearn. After growing a coupon website from scratch and later sold, Julian turned his attention to the health world. The idea for Huel came after he was trialling a diet plan, and found the art of delicately balancing his nutrient intake to be a "nightmare". Julian currently lives near the UK headquarters in Buckinghamshire.

    James Collier BSc (Hons) RNutr

    James Collier is the Co-Founder and Head of Sustainable Nutrition at Huel. He’s worked in nutrition and dietetics - including time in the NHS – for 27 years and previously specialised in providing advice for competitive bodybuilders, strongmen, boxers, and Mixed Martial Arts fighters. He is also the co-owner of popular bodybuilding forum MuscleTalk.

    What People are Saying About Huel

    Take a look at some Huel press coverage:

    • The Takeout - March, 2021
    • Slashgear - September, 2020
    • Forbes - February, 2020
    • Engadget - December, 2019
    • Vox - November, 2019
    • Fox Business - August, 2019

    More coverage

    References

    1. Poore J et al. Reducing food's environmental impacts through producers and consumers. Science. 2018; 360(6392):987.

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